USC Price School of Public Policy

USC Price Graphic Identity

USC Price Graphic Identity In implementing the university’s new graphic identity program, the USC Sol Price School of Public Policy has partnered design firm Pentagram to create new logotypes for the school, as well as its research centers, departments, and student organizations.

These new logotypes may be used by Price faculty, staff, and students for purposes across all media. In addition to the Price PowerPoint template, you may download new logos for the Price School, academic programs/departments, research centers, State Capital Center, administrative offices, student associations.

Logo Download Instructions:

Click on the links below to open the logo file in a new page. Right-click onto the image and select “Save Image As” to save the file directly to your computer.

Please do not alter or attempt to re-create your own version of the logotypes in any way. Always use approved artwork.

In addition to the available JPG files on this page, EPS files have been created for each research center, department, and student organization listed below. If you would like a copy of the EPS file, please contact Price Communications Coordinator Deirdre Flanagan at

For more information about the USC Identity Guidelines or to access university graphics, visit

Contact Us

For questions regarding the Price graphics and logotypes, please contact Deirdre Flanagan in Communications Office at