USC Price School of Public Policy

Economist features a review of Currid-Halkett’s new book

August 5, 2017

The Economist featured a review of the book ‘The Sum of Small Things’ by Elizabeth Currid-Halkett of the USC Price School. Currid-Halkett argues that instead of focusing on “conspicuous consumption,” the new cultural elite want to be seen as the “aspirational class.” Currid-Halkett’s book explores how poorer people devote a higher share of their spending to conspicuous choices, while the wealthy devote more of their spending to services and experiences, such as education for their children or world travel, rather than goods.